PODCAST 2 – BUILDING A SUSTAINABLE BUSINESS
20 May 2020
In Episode 2 of our #TIMETOLEAD leadership podcast series, BDO’s regional CEO EMEA, Trond-Morten Lindberg, focuses on the importance of building a sustainable business.
Trond-Morten quotes Norway’s former Prime Minister, Gro Harlem Bruntland who, back in 1987, already stated that sustainable development is development that meets the needs of the present, without compromising the needs of future generations. Trond-Morten is in full agreement that this is the very essence of a sustainable business. It is the approach organizations take to create long term value on an ecological, social and economic level that can assist in building a strategy that fosters a company’s longevity.
In conversation with Eleisha Stevens of InspireWorx, Trond-Morten explains how building a responsible and ethical business will enable organizations to attract and retain customers and employees who share the same values. They discuss whether the topics which were on the Board agenda prior to the crisis remain as relevant as they were before.
We hope you appreciate the rich content and valuable insights of these podcasts, and these will help you to emerge stronger from the current situation. Together we will create vibrant economies in our Dutch Caribbean islands, and ensure the well-being of our communities.
Next week In Episode 3: Anders Heede, Global COO and Noel Clehane, Global Head of Regulatory & Public Policy, will speak about globalisation and the mid market. Will the rules of globalisation be rewritten? What will the impact of globalisation be on mid market businesses that are not global by design?